Capturly is a full-scale analytics tool for your online business based on real user interactions.
It focuses on the two main driving forces for your website: Conversion and Retention.
It provides all the required data for you simply and intelligibly to make the best business decisions possible.
Highlights (TL;DR):
Analytics Platform – Get the right insights at the right time.
Session Replay – See exactly what your visitors do on your website.
Event Analytics – Capture every action on your website.
Heatmaps – Get familiar with your customers.
Conversion Funnel – Understand where you are losing your customers.
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What Does Capturly Offer?
With rich features that such as Heatmaps, Session Replays, Analytics Platform, and much more, Capturly makes sure that you never miss your visitor’s click on your website. This lets you optimize your site and make you know what does your user wants and at which point you are losing them.
1. Analytics Platform – Get the right insights at the right time!
- With the web analytics platform, you can notice essential trends as soon as they happen.
- Product analytics helps you to understand how your visitors engage with your website. Get real business insights quickly by collecting every data that matters in one place.
- It’s a simple full-scale online analytics tool that can track everything you need to make the best business decisions and build the product that people love.
- Capturly will track everything your visitors do on your website from the very first step to the last one. Receive visualized data about the volume of your visitors, the visited pages, your pages’ load time. Check what devices and sources you are getting traffic from.
- All of your visitors’ qualitative and quantitative data are in one place, which will lead to user engagement and retention. Find your best-performing pages for better website optimization.
- It updates live so you can immediately see the results after making changes on your website.
2. Heatmaps – Get familiar with your customers!
- Clicks are the most important actions on your website. Find out where your visitors click, wish to click, or don’t click at all. Reveal the blind spots on your website with Capturly’s heat vision.
- Visualize your visitors’ clicks, taps, and scrolling behavior to learn where to put the most important content on your website.
- Capturly summarizes the users’ decision-making process for you. Clicking is a powerful indicator of interest. With click heatmaps, you can reveal what motivates your visitors.
- Find out which elements of your website are the most popular, what should be clickable, and what shouldn’t.
- The click heatmaps show the exact click positions so that you will get accurate data regardless of the page layout. It doesn’t matter if you are a Shopify, a WooCommerce, or a Magento user, heatmaps are the perfect tool to find out which your customers miss products or submenus.
- Capturly makes it easy to find out which section of your website attracts the most visitors. With scroll heatmaps, you can see how far your visitors scroll down and what percentage of them leave the page without performing a desired action.
- The scroll heatmaps show you where you should put your main call-to-action on mobile and desktop to catch the most attention. You can optimize the position of your elements based on the visitors’ behavior.
- Capturly allows you to filter data conveniently. You can select the data you’re interested in by checking or unchecking the right segments.
- Identify the most popular areas of your page. See if any of the segments are behaving differently than the others.
- Every segment has its color for easy distinction. Check the source of the traffic in maximum detail.
- With segment heatmap, you can focus on a specific operating system, device, browser, or webpage and gather first-hand information about your visitors.
- By using the segment heatmap filtering system, you can analyze the behavior of your visitors immediately by switching between the “New vs. Returning” segment.
3. Session Replay – See exactly what your visitors do on your website!
- Session replays enable you to track visitor engagement qualitatively. Discover if your visitors encounter any problem on your website. Imagine if you could sit right beside your visitors and see what they’re doing on your page. Wouldn’t it be great
- The session replay feature records all the actions on your website. These can be like clicks, mouse movements, scrolls, form fills, and more.
- It helps you to understand the people behind the numbers and base your decisions on facts to get rid of the guesswork.
- Notice minor differences between the ways new and returning visitors interact with your site. Discover how the user behavior changes after you introduce a new feature or run an A/B test.
- Filter the recordings according to your desire.
- Session replay can help to track and follow every change on your website when you are implementing or running a new feature. You are also able to filter the session recordings by page URL, date, events, and more.
- Session replay is a fast, secure tool that supports all devices and screen sizes, logged-in pages, and dynamic pages.
4. Conversion Funnel – Understand where you are losing your customers!
- Track your traffic page by page with the conversion funnel feature.
- Each website has one or more key user journeys, such as subscription or checkout processes. And the conversion funnel feature enables you to identify these journeys. Analyze them and find out where the number of your visitors drops off and why.
- It’s easy to setup. You can define each step of your conversion funnel by adding the URL of the desired page.
- You can go advanced and create custom events to track. There is no limit on how many conversion funnels you can create in Capturly.
- After a conversion funnel is set, you can check the related session recordings for each conversion and drop-off at each step.
- Finding the weakest link on your website is a crucial step in problem-solving.
- Discover when and where you are losing users in favor of understanding how you can focus on long-term retention.
5. Event Analytics – Capture every action on your website!
- The event analytics lets you create and track custom events on your website. Track every required action from reaching the footer of your site to pressing the desired button.
- Besides these, Capturly will automatically track every visited page, outbound link click, and download from your website without any setup.
- Now you can get closer to your users by understanding the real motives behind their actions. Dig into your events and understand why your retention and conversion grow or diminish over time.
- Having all the actions, events, and other website analytics in one place will tell you how people behave on your website. Find out what motivates people to keep things moving the way you want.
- Track your visitors’ behavior on your website to understand their motives better.
Deal group discussion
We have discussed this SaaS on our private Facebook group. If you are interested, you can join in the discussion at: https://www.facebook.com/groups/alstonantony/permalink/292428658307014
